Augmented Reality is another promising digital marketing trend to consider. It is slowly getting popular and is predicted to serve over 30% of businesses by 2030.
Chatbots can serve multiple customers simultaneously without taking any breaks. Live chat support reduces operational costs and aid brands to solve problems faster.
So, here digital marketers can help you gain customer trust using user-generated content (UGC). This is a credible, and trustworthy process of marketing.
Many marketing experts predicted voice search will be a popular digital marketing trend back in 2019. Since then, brands are considering it a powerful marketing strategy.
Today, it is simply impossible for your target audience to reach your digital platform through an organic web search if you are not following a robust SEO strategy.
Personalization will play a vital role in 2023. Rather than adding content that engages as many people as it can, building personalized advertising for your audience will generate a more fruitful outcome.