Our client is a leading manufacturer of PPE and medical equipment. Currently, their portfolio range consists of different medical products like masks, PPE kits, medical gowns and more. The product catalog was managed on the WordPress website for information purposes. Now the client wishes to build an online store to sell their PPE products to different parts of the world. To do this, they needed a user-friendly platform to offer an intuitive interface with a powerful, and advanced backend. They have no technology partner to assist them in their eCommerce journey. After reaching out to different vendors, they contacted OrangeMantra team. They wanted to build their store quickly, and our team suggested WordPress for website development. Our technical team integrated WooCommerce plugin to add eCommerce functionality to the store.
Healthcare
eCommerce Solutions
We gather all the requirements and initiated the eCommerce development process.
Our web development team worked on the WordPress website to add advanced features to meet business requirements. We created eCommerce functionality on the current website and then integrated WooCommerce plugin to sync catalog and inventory data. Simplified the process orders including secure payment processing.
The online store is added with a product listing page that offer a wholesome view of the respective category/subcategory apparel. There is a shopping cart page, where all the products added to the cart are shown. On the checkout page, a customer is required to fill in necessary information like name, address, email and delivery details.
Once requirements were analyses, we recommended using a robust and scalable e-commerce platform, like WooCommerce for optimized performance. The important factors like scalability, flexibility, and ease of integration were on priority.
The design team worked on building an intuitive and user-friendly interface. A clean and professional design with easy navigation and search filter helped to generate desired sales. The website was made responsive for higher engagement.
An automated product management system was integrated, allowing smooth management of products information. The system can easily scale according to the market requirements without impacting overall performance.
The development team added robust security features to ensure the website’s serves data privacy regulations. This comprised of secure socket layer (SSL) encryption for data transmission and compliance with HIPAA regulations.
Client is a reputed medical equipment manufacturer and highly admired among users. They already have an informative website but looking to revamp the whole business operation with eCommerce website. They need to build a more personalized experience for online buyers, while harmonizing its data internally. They were looking for an optimized online selling platform that could display multiple products with features, to boost sales number. Being a non-techy brand the main challenge was to create a database of products and sync them with the website.
Managing medical products with short shelf life, and inventory for these items needed a dynamic system to keep a check on the expiration dates. Need a method to prioritize the dispatch of products with earlier expiry dates with timely restocking.
Being in sync with third-party logistics partners and merging their supply chain management systems with eCommerce was a challenge. Real-time tracking of shipments, managing warehouse, and ensuring timely deliveries needed a plan.
The final outcome was a top-notch eCommerce store with eye-catchy product with proper details. The website served the business objective and customer journeys as per the guidelines and benchmark set by the stakeholders. The newly-built medical equipment selling store was a perfect blend of WordPress features and smooth navigation. Front-end of the online store looks stunning and offers a strong visual appeal with sliders, images and product description. Running campaigns, putting banners, delivering to multiple locations and attracting customers is also super-easy with OrangeMantra incomparable awesomeness.
The development of user-friendly eCommerce website helped Co-defend with significant surge in online sales. The company experienced major growth in revenue and expanded its customer base.
Implementation of mobile responsive features expanded Co-defend market reach. The website became easy to access to customers looking to buy online, enhancing personalized services and accessibility.
The real-time product information and robust customer support contributed to brand value. Co-defend demonstrated a commitment to customer satisfaction and ensured that customers have relevant product information for proper use.
