Our client, Strength India had a wide range of products for health, wellness, fitness, bodybuilding, and growth nutrition. To make their products easy to purchase and accessible all over India, they reached OrangeMantra for a digital solution to build their online presence. Our team suggested Shopify platform to build a customized eCommerce website while harmonizing their product data and supply chain.
Healthcare
eCommerce Solutions
OrangeMantra team of Shopify developers created a highly-scalable, next-gen, and UI-rich eCommerce platform. The goal was to make our client’s products and services available to a large number of audiences while boosting their business expansion. With an easy-loading eCommerce website and feature-rich interface, Strength India can seamlessly handle time-and-location-based dietary supplement orders.
We started by conducting a thorough analysis of Strength India identity, target audience, and competitors. Our focus was on visually appealing website design to enhance user experience and sync with the company’s commitment to health and wellness.
We integrated a scalable and secure eCommerce platform, providing customers with a user-friendly interface for fast browsing, product selection, and guest checkout. The platform was capable to handle a large product catalog with simplicity.
Our team added section for health-related articles, blogs, and information into the website. This was crucial and valuable for customers but also positioned client as an authority in the health and wellness industry.
Recognizing the importance of mobile accessibility, our eCommerce team implemented responsive design principles, guaranteeing that the website delivered an optimal experience across all mobile devices.
The client was following conventional business model having limited e-commerce functionalities, making it challenging for them to engage prospects and grow brand.
Personalized recommendations and features to serve unique needs of buyers. Ensure a personalized online shopping experience with smooth navigation and secure checkout.
Strength India has an eCommerce platform where they can sell and help the country stay healthy and fit. They can now ensure that only the authentic supplements are delivered through the entire supply chain. After all, customer satisfaction and happiness are paramount for them. Good branding strategies and appealing visuals have improved both online and offline sales of the brand.
The development of website significantly improved user engagement and satisfaction, resulting into a 30% growth in average session duration.
The user-friendly eCommerce platform helped Strength India to a 20% increase in conversion rates. Friendly interface help to smoothly browse products, obtain information.
Mobile optimization assisted in a 15% growth in mobile traffic, catering to the growing number of users accessing the website through smartphones and tablets.