eCommerce has become an integral business model for selling and buying in modern digital setup. To scale and stay competitive, business groups need an eCommerce consultancy service to build a robust online selling platform. Latest innovations are being made to engage new customers and retain the existing ones. One such platform for building eCommerce platform that is feature-rich, futuristic and secure is Shopify Plus.
Over the years, Shopify has garnered immense popularity as an eCommerce platform. However, it has the reputation of being more suitable for small and medium-sized businesses. The emergence of Shopify Plus has brought an end to this myth as this fully hosted enterprise-level eCommerce platform is capable of handling the complexities of high-volume businesses. At the same time, it comes with an affordable price tag. As if these reasons are not enough to think about Shopify migration or upgrade, there are plenty of incredible features that make this one an ideal eCommerce platform. Before going in the discussion, it is important to know about the Shopify Plus. Let’s check them out.
Introduction to Shopify Plus
Shopify Plus is an extended and advanced version of Shopify platform. It is highly flexible created for businesses that are scaling at a rapid pace. It offers numerous advantages that were missing in the previous one, like a custom checkout, early access to new Shopify features, and customer support in case of troubles.
Large businesses need a platform that can effortlessly scaled to match the growing market demands and distinctive needs. This is where B2B eCommerce platform development company recommend Shopify Plus. The reason to choose when multiple options are available is a set of advanced services, including powerful APIs, personalized support, and access to apps. Moreover,, growing traffic can be easily managed with enhanced security of customer data.
Key Features of Shopify Plus
Handle High Traffic Volumes
The Plus version packs a tool called Launchpad, which empowers the merchants to run product launches and flash sales and effectively handle the high traffic volumes in such events. It enables them to schedule bulk changes for the Shopify eCommerce store to coincide with the timing of the events. These include theme-level changes, product pricing, per-channel product visibility, locking the store for a predetermined time duration, and more. It also offers a real-time analytics dashboard for tracking the success of your events.
Scalability
The platform provides unlimited bandwidth combined with fast and reliable hosting that makes it highly scalable for the needs of a growing business. Amazingly, it serves 99.99% uptime and is capable of handling 4 million hits per second. This ensures that the site will be available whenever the shoppers want to shop, irrespective of the traffic booms and holiday rushes. And all this comes at a reasonable monthly price.
Highly Customizable
Another plus about Shopify Plus is its customizability that enables the businesses to control the look and feel of their store. With this platform, you can enhance the design layout as well as add desired functionalities to the store. The expert Shopify developers can create the most amazing personalized experienced by integrating the Shopify Plus API with any CRM, ERP, accounting systems, and other software.
Workflow Automation
Plus merchants have access to Flow, a powerful automation platform that facilitates the management of the backend operations such as order and inventory management without having to invest in a bespoke system. Additionally, it automates repetitive tasks and creates custom logic triggers that occur when certain criteria are met. The best thing is that these productivity-boosting customizations do not need one to have coding knowledge.
Shopify Pay
Another outstanding feature of the Plus version is Shopify Pay which allows the shoppers to save the credit card, billing, and shipping details once so that subsequent checkouts become faster and hassle-free. All they need to do is to just enter a 6-digit verification code that they get on their mobile. A simplified checkout process translates into significantly higher conversion rates.
Extensive Support
The platform version extends dedicated and personalized assistance in terms of account management and support. There are professional account managers to oversee the daily operations of the client’s store and advise them about improving their business as a whole. Businesses on the platform also have access to 24/7 support services from experts via a priority phone number and email.
Benefits of Using Shopify Plus
Cost Efficiency
The cost of availing Shopify Plus is quite higher than its old version but overall ownership cost is less when you have advanced features, support, security options for your store. With easy to scale, no custom eCommerce development and regular investment in maintenance cost is needed. The availability of the enterprise-level features makes it a perfect choice for businesses. Unlimited bandwidth, robust security protocols, and a dedicated account manager streamline the store operation.
Global Reach
Brand looking to engage and reach global audience can make most of the Shopify plus platform. Once you perform Shopify Store Setup, you have features of multi-lingual, multi-currency for cross-border sales. International customers always prefer eCommerce websites having support of secure payment gateways with different payment options.
Time to Market
Shopify Plus has advance features for faster setup, deployment and debugging. This is the need for every business to launch their website and engage prospects in short duration. The presence of Pre-built templates and themes speeds the customization work. The intuitive drag-and-drop process ensures that even those without technical skills can build a professional-looking store at a rapid pace. This is a perfect way to start generating revenue sooner and respond to market changes swiftly.
Advanced Marketing
The real challenge for eCommerce business is to market their services for engagement. But with the guidance of Shopify website development company, you can have advanced SEO tools for marketing and service promotion. Detailed analytics of website traffic, conversion rate, bounce rate and ROI is available in real-time for strategy building. You can even build campaigns by analyzing customer behavior, market trends, peak season and sales performance of previous months.
When Switch to Shopify Plus?
Shopify Plus is the advanced version of Shopify that can help a lot of businesses to build their eCommerce presence. But it is challenging to identify when to switch.
Here, we have mentioned a few important parameters to consider when it is the time to switch.
Assessing Your Current Needs
The first step is to look at how well your online sales are doing and whether your customers are happy or not. This is a deciding factor to switch from your current eCommerce platforms, such as WooCommerce or Magento to Shopify plus. This gives a glimpse where you are falling short and what Shopify Plus benefits could help your business grow the most in the future.
Signs That It’s Time to Switch
Other signs that it’s time to switch to Shopify Plus includes rise in the number of orders, growth in customer base, and change in the shipping rules. All these factors affect your return on investment (ROI) and should be considered on the priority when deciding to switch.
Things to Consider Before Making the Change
Once you’ve planned that Shopify Plus is the perfect choice for your business next eCommerce venture, focus on the operating budget, initial costs, available requirements, and training resources you’ll require. It’s highly significant to know that each investment involves charges of credit card processing fees, so plan accordingly.
If you switch to Shopify Plus, your business will get remarkable advantages. It’s important to analyze whether the investment is worthy in the long run and to properly plan the change.
Updating the existing eCommerce platform can be difficult. But if you do it properly with right expertise of online marketplace development services, it can boost your brand’s growth, stability, putting you ahead of the competition.
Conclusion
Shopify Plus is a perfectly designed platform for development of the online stores of all sizes. It has several features and benefits helping businesses to grow and do well in tough competition. Some of the Shopify Plus development advantages that makes it the most used include addition of products in real-time, customize the checkout process, advanced security and multi-lingual features.
The features of this innovative platform are tailor-made to look after all that goes into operating an online business effectively. It not only is a winner in terms of sophistication but also for the fact that it serves the enterprises that operate heavy sales volumes. At OrangeMantra, we specialize in Shopify eCommerce development. You can get in touch with our experts to know more about Plus if you are planning a migration for your enterprise store.
Frequently Asked Questions
How OrangeMantra help in Shopify Plus integration with existing systems?
OrangeMantra provides seamless integration to connect Shopify Plus with your existing ERP, CRM, and other business systems, for a streamlined and efficient workflow.
What kind of support OrangeMantra provides during the migration to Shopify Plus?
OrangeMantra has a team of experts that provides comprehensive support during the migration process. It includes data migration, custom development, and post-launch support as per the NDA to ensure your transition is smooth.
Can OrangeMantra help customize Shopify Plus?
Yes, OrangeMantra holds relevant expertise in tailoring Shopify Plus to serve your specific business requirements, consisting of the custom theme development, latest functionality, and secure checkout processes.
How does Shopify Plus manage high traffic volumes and order spikes?
Shopify Plus is designed to scale effortlessly, managing large traffic volumes and order spikes with strong features and global CDN. This makes the store stable and responsive.
How can OrangeMantra help with the marketing and SEO efforts?
OrangeMantra can optimize the Shopify Plus store for search engines, apply latest marketing tools, and build targeted marketing campaigns to generate web traffic and increase conversions.
Can you provide post-launch support for Shopify Plus developed website?
OrangeMantra provides ongoing support and maintenance services to ensure your Shopify Plus store continues to operate smoothly and efficiently, including performance monitoring, updates, and troubleshooting.
