Mobile responsiveness of a website is as much necessary as its existence in the Internet world. Gone are the days when desktops used to be the only source to access the Internet for different purposes, viz. Information gathering, video calls, emails communication, online shopping, and many other tasks. People in the modern era have got a more attractive, convenient, portable and handheld device, called smartphone, to complete all their everyday tasks related to the Internet. Holding a smartphone in only one hand, they can make voice/video calls, surf the Internet, place online orders for apparels/accessories, play games, and do many other things on the move. All they need is a working Internet connection on the device.
As per a recent update from a renowned search engine, a website must be mobile responsive to appear in its search results each time when searched by a relevant keyword. In other words, a website will no longer appear on search engine result pages if it fails to abide by the new protocol. This gives rise to the business of mobile app development company globally are rushing to preserve their search engine ranking and hence their target audience across the globe. At the same time, website design and development companies have got the golden opportunity to expand their business, thereby serving a considerably large client base.
Today, almost every company looks forward to having their existing website amended in order to abide by the new protocol (as discussed above). If not, all they have left is the alternative option, i.e. have a new responsive website design to comply with the updated search engine policy. The organizations offering the underlying service certainly have a wide range of price for the websites created on different development platforms. This could also be applicable to the redevelopment of existing websites.
Here are five key features:
- Fluid Layout: A responsive website adapts to different screen sizes and orientations, maintaining the same user experience regardless of the device used. This is achieved through fluid grid layouts and flexible images that dynamically adjust to fit the screen.
- Media Queries: Media queries allow the website to detect the characteristics of the device and adjust the layout accordingly. CSS media queries enable developers to apply specific styles based on factors like screen width, resolution, and orientation, ensuring optimal display on various devices.
- Touch-Friendly Navigation: Mobile users interact with websites through touch gestures, so responsive websites incorporate touch-friendly navigation elements like larger buttons and optimized menus. This ensures easy navigation and a better user experience on touchscreen devices.
- Optimized Content: mobile responsive design involves prioritizing content based on the device’s screen size and capabilities. This may include hiding non-essential elements, reordering content, or using collapsible menus to streamline the user experience on smaller screens without sacrificing important information.
- Fast Load Times: Mobile users expect fast loading times, so responsive websites prioritize performance optimization. This includes optimizing images and multimedia content, minimizing HTTP requests, and employing techniques like lazy loading to ensure swift page load times across devices, regardless of network conditions.
By incorporating these features, a mobile responsive website provides users with a consistent and optimized experience across a wide range of devices, ultimately improving usability, engagement, and accessibility.
