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Building Digital Estimation & Sales Automation Capabilities for Tulio

Overview

As the hospitality industry bounced back after the pandemic, Tulio the interior design products maker saw a dramatic surge in sales inquiries. But they’re unable to manage the leads due to resource crunch. Sharing estimates and quotes became major problem. They need a solution to automate their overall sales process and eliminate possible redundancy errors. Moreover, with a growing customer base and expanding product catalog, Tulio team was unable to manage sales operations efficiently, maintaining personalized customer interactions, and staying ahead of competitors. OrangeMantra was the right technology partner to deal with this pressing situation.

Industry

Retail & FMCG

Services

Process Transformation

Our Process

OrangeMantra’s team understood the key challenges and worked closely with the client to address their requirements. We designed and developed a solution that not just automates the estimation-generation process but also digitally streamlines the sales workflow. Our solution architects and engineers built the capabilities keeping in mind the client’s focus on expediting the entire sales process. The automation of previously complex manual sales processes helped them eliminate bottlenecks and increase operational efficiency.

1
Data Migration & Integration

We started migration of customer data, product details, and sales history to the newly developed platform focused on seamless integration with existing systems.

2
Process Automation

Automated order processing, invoicing process, and inventory updates, eliminating manual errors and improving efficiency.

3
Customer Segmentation

Implemented latest tools to perform customer segmentation depending on preferences, buying history, and behavior to support targeted marketing campaigns.

4
Inventory Management

Used automation to gain real-time data insights into inventory levels, preventing out of stock and overselling situations.

The Problem

The client was looking for a transparent process to maximize and automate sales efficiencies. Before partnering with OrangeMantra, the client relied heavily on manual processes to manage sales related data. The whole process was time-consuming, results into manual errors, and grow operational cost. The client realized the need for an automation solution that could easily manage all sales related information. They were facing work duplicity, lack of communication and challenges of managing large data sets.

Our Role

  • Data Migration & Integration
  • Process Automation
  • Customer Segmentation
  • Inventory Management

Project Challenges

1. Manual Processes

Tulio sales processes heavily relied on conventional manual process, resulting into inefficient operations, errors, and order processing delays.

2. Customer Engagement

As the product catalog saw a major expansion, bringing personalized customer engagement features became challenging, resulting in low sales number.

Results

With an end-to-end automation of the sales process, the sales team was able to focus more on nurturing key prospects. It also sped up the lead closure process. Tulio reported substantial growth in quarterly sales after deploying our solution. Being mobile-responsive helps easy access of information anytime. Easy development of future modular components supported by the layered architecture.

Operational Efficiency

With the presence of automation, sales processes were streamlined, reducing order processing times, minimizing manual errors thus increasing efficiency.

Enhanced Customer Engagement

Personalized communications and targeted marketing was a game changer for Tulio. It helped to increase customer satisfaction and repeat business.

Sales Team Productivity

The sales team at Tulio experienced better productivity, data insights with advanced tools. They can manage leads, do pipeline tracking, and performance analytics.

Our clients absolutely love us