Our client, Pee Safe, is a leading manufacturer of hygiene essentials. Currently, their portfolio range consists of personal hygiene categories including feminine hygiene (pads, tampons, cups, etc), men’s intimate hygiene and female grooming (FURR), Sexual Wellness (DOMINA), hand hygiene (Palm Safe), face mask and mist (Pollution Safe). The product catalog was managed on the website for the information purposes. Now the client wishes to build an online store to sell their products to different parts of the country. To do this, they needed a user-friendly platform to offer an intuitive interface with a powerful, and easy to manage backend. They have no technology partner to assist them in their eCommerce journey. After reaching out to different vendors, they contacted OrangeMantra team. They wanted to build their store quickly, and our team suggested Shopify platform. Our technical team integrated advanced features to make eCommerce store engaging.
Healthcare
eCommerce Solutions
We performed regular meetings to gather all the requirements and initiated the eCommerce development process. Our web development team worked on the website to add advanced features to meet business requirements. We created eCommerce functionality on the current website and then integrated additional plugins to sync catalog and inventory data. Simplified the process orders including secure payment processing. The online store has a product listing page that offer a wholesome view of the respective category/subcategory apparel. There is a shopping cart page, where all the products added to the cart are shown. On the checkout page, a customer is required to fill in necessary information like name, address, email and delivery details.
We conducted detailed discussions with the Pee Safe team to understand their business goals and target audience. Market research to study competitors and latest trends.
Worked towards collaborative design sessions to create a visually appealing and user-friendly eCommerce interface. Prototyping for feedback and iteration.
We followed Agile development approach with regular client updates. Integration of social sharing and payment gateways with subscription features were the highlights.
Gradual rollout with a soft launch was our strategy to address any hidden issues. Marketing strategies were applied to promote the website and build user base.
Client is a reputed medical product manufacturer and highly admired among female users. They already operate through retail stores and have an informative website but looking to be the part of eCommerce operations. They need to build a more personalized experience for online buyers, while harmonizing its data internally. They were looking for an optimized online selling platform that could display multiple products with features, for higher engagement and sales number. Being new to online selling infrastructure the main challenge was to create a database of products and sync them with the website.
Managing multiple suppliers to ensure a consistent and reliable inventory of hygiene products. Addressing potential interruption in the supply chain, such as demand fluctuations or unforeseen events.
Adding robust security measures to protect sensitive customer information. Complying with data protection regulations and ensuring secure payment transactions.
The final outcome was a top-notch eCommerce store with eye-catchy product with specific proper details. The website served the business objective and customer journeys as per the guidelines and benchmark set by the stakeholders. The newly-developed female hygiene product selling store was a perfect blend of Shopify features and fast navigation. Front-end of the web platform looks stunning and offers a strong visual appeal with sliders, images and product description. Running campaigns, putting banners, delivering to multiple locations and attracting customers is also super-easy with OrangeMantra incomparable eCommerce portal.
With presence of a fully responsive design resulted into a seamless experience on both desktop and mobile platforms. Positive feedback, contributed to higher customer retention.
Building targeted marketing campaigns helped to grow website traffic. Improved search engine visibility, attracting organic traffic and expanding the customer base.
Successful addition of inventory management, ensured consistent availability of products. Challenges of stockouts and overstock situations is eliminated completely.
