Name: App Development & Digital Transformation Company
Brand: OrangeMantra
Rating: 4.8 (5600 reviews)

Overview

Our client, owns multiple retail stores in UAE. They were looking for a solution to keep a check on their visitors movements, crowd behavior, density and more. They required monitoring in real time how many people enter or leave retail stores. OrangeMantra helped them to build an AI-powered people counting application to address their concern. We have strong expertise in AI applications that helped client to build a robust and scalable solution.

Industry

Retail & FMCG

Services

AI/IoT/Emerging Tech 

Our Process

Our team took part in both backend and frontend development of the people counting platform of a smart retail store ecosystem. At OrangeMantra, we understand the significance of managing foot traffic effectively in a retail store. For this reason, we offer an advanced AI technology that includes a People Counting System and Crowd Analysis Platform. Our next-gen solutions provide real-time counting and key insights to optimize traffic flow. Whether it’s a small or large retail facility, our solutions are designed to meet the diverse needs of businesses. Experience the power of OrangeMantra’s AI-driven analytics and take your retail store management to the next level.

Requirement Analysis

Our team performed comprehensive discussions with the client to understand specific needs and objectives of the People Counting System.

Architecture Design

Develop a system architecture that incorporates both backend and frontend components. Focused on the scalability and flexibility to meet needs of store sizes.

Application Development

Implement both frontend and backend functionalities, including intutive layout, data storage, processing algorithms, and real-time analytics.

Application Deployment

Deploy the People Counting System in a roll-out manner after testing and calibration. Ensure seamless integration with the client’s existing infrastructure.

The Problem

The client was facing a severe challenge to keep a check on number of visitors in their store. They have no track on how many visitors are present at a particular location, space utilization and overall store efficiency. People counting is an important part of business management for the client, as it helps stores determine the number of potential shoppers in their space with the help of a visitor counter. Having a people counter application installed makes it possible for the client to obtain valuable data on customers’ shopping habits resulting into improved customer service.

Project Challenges

1.Legacy Data Migration

Migrating existing store data and historical visitor information to the new system was the real challenge for client.

2.Accuracy in People Counting

Ensuring high accuracy in people counting, especially in scenarios with overlapping movements and narrow places.

Results

The AI solution delivered was a real game-changer for the client. They leveraged the solution to reduce errors caused by the human factor from 23% to 6%. Routine tasks were done automatically that were previously done by humans. Client was able to track the exact number of visitors allowed in a location. Our AI-Powered ensure accurate, instant tracking of individuals entering and existing the retail store, allowing proactive management based on the real-time alerts and instant notifications. With advanced AI algorithms, the application delivers highly accurate and reliable people counting data, supporting better business decision making.

1.Error Reduction

Reduced errors caused by human factors from 23% to an impressive 6%.

2.Automation of Routine Tasks

Automation of tasks previously handled by humans, enhancing operational efficiency.

3.Accurate Visitor Tracking

Precise tracking of the exact number of visitors allowed in a location.

People Counting System & Technology for a Retail Brand